One of the best way to become great in sales and a great salesperson is to be the solution finder. Rather than becoming a quitter, do whatever it takes to find the solution.
Great successful salespeople sell more products by seeing problems as opportunities, as the other side of a solution Great salespeople see problems as challenge.
In Grant Cardone’s book The Closer’s Survival Guide and in both online programs, Grant lists the 20 rules of closing a deal. One of those rules is “always look for a solution.”
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Our world is loaded with people who can’t. Why are we always looking for “can do” people? Because they are in short supply. Those who can’t make it happen spend their time selling us on why they can’t. Those who can do, do.
Look, no one cares what you can’t do; they only care about what you can do and how it can be done.
Grant makes it perfectly clear that this is about attitude and mental conditioning. Success in selling means always moving the deal forward and always looking for a way to make it happen.
If you’re looking to become great in sales you have to look for solutions. Why do people buy anything? People buy to solve a problem. Help your buyer solve a problem and present a solution that enables them to say yes and you will have a customer for life.
One great way to keep the deal moving forward is to ask your buyer to participate and help in finding a solution. Get your clients involved.
Dependable lines to get the customer involved in finding a solution:
- The has to be a way, let’s figure it out together.
- How can WE make this work?
- What can we do to make this go right?
- Help me out, I’m doing everything I can to work it out for the both of us…”
People will always appreciate the ones who never give up, who are always looking for a solution, who are constantly going for win/win.
This is how you become great in sales.