FROM THE DESK OF GRANT CARDONE: Want to know how to write a follow up email? Would you like to funnel hack Grant Cardone?
What happens when you email a customer but get no response?
You need sales follow up emails in your business and I will show you some great follow up email samples you can swipe in this blog.
What is a follow up email?
Every company I have ever worked with all agree, “We could do a better job with follow up.”
There are basically 2 kinds of follow up:
When you contact a customer who considered buying one of your products or services but they didn’t buy. This is where you stay in contact with them and help them through the process until a decision is made.
When a customer buys from you. This is where you stay in contact with them and keep the relationship going for the next sale.
The follow-up opportunity is massive for any company as it represents low hanging fruit.
63% of people requesting information on your product will not purchase for 3 months. That means for 2/3 of your clients you need to be paying attention to you for 90 days.
For follow up to truly be effective you must genuinely show INTEREST in the person, not just the sale, and then do so in the following three ways:
Be Creative
Be Consistent
Persist over long periods of time.
The average sales rep contacts a prospect only one or two times before giving up, yet 80% of sales take five to 12 contacts. This disconnect shows just how many opportunities are going to waste.
