NURTURE: The Wednesday Word #WednesdayWisdom
INTRO: Have you ever tried to get a tomato plant grow faster? That’d be kinda crazy wouldn’t it. However when you plant a seed in the right soil, water it, get it sunlight and do all the necessary things, you get a healthy plant that produces a crop.
WORD: Nurture (verb)
DEFINITION of Nurture:
- care for and encourage the growth or development of.
“Jarrett was nurtured by his parents in a close-knit family”
- the process of caring for and encouraging the growth or development of someone or something.
“the nurture of ethics and integrity”
- help or encourage the development of.
“my father nurtured my love of art”
- cherish (a hope, belief, or ambition).
“for a long time she had nurtured the dream of buying a shop”
ETYMOLOGY of Nurture:
Middle English: from Old French noureture ‘nourishment’, based on Latin nutrire ‘feed, cherish’.
Nurture: The Wednesday Word ACTION IDEAS:
Did you know that nurturing a lead and following up with clients and opportunities have resulted in a 35% lift in lead generation?
If you knew there was a way to meet quotas at a higher rate would you want to know about it?
When you nurture a lead correctly, there is a 35% lift in lead generation.
Additionally, a company becomes more likely to continue advertising when the sales department is following up leads because who’s going to continue to generate leads that nobody’s going to nurture?
What do you know about lead nurturing and follow-up?
Persistent, consistent, scheduled follow-up (NURTURING) will lift your income and lift your sales. Lead nurturing and follow-up are critical to your career, your sales, your business and your life.