Why you have to stay dangerous
FROM THE DESK OF GRANT CARDONE: Are you dangerous or are you comfortable? Does being dangerous sound like it does not apply to your life? You may not know it, but comfort is the biggest threat to your success. In your efforts to find or maintain what’s comfortable, you lose out on making gains towards your potential. To be great and have true success, you have to be willing to give up on being comfortable—you have to stay dangerous.
I got too comfortable before the real estate collapse in 2008.
I became soft and complacent, enjoying the comforts that I had, playing five hour golf games and taking long weekend trips with hours of introspection. When the crash came, I almost got wiped out. I was resting on my laurels and lost the obsessive push to drive straight towards my fears.
Since then, I’ve learned that you have to stay dangerous to avoid danger. Although it sounds counterintuitive, when you’re committed to staying dangerous, you challenge yourself to get out of your comfort zone and expand in new ways that reinvent your purpose. I promise you, you won’t find your path to your purpose in your comfort zone. You have to move directly toward your challenges—the things that terrify you—because that’s where greatness lives.
I’m obsessed with being the most dangerous person in my space.
You probably already know that I’m obsessed with being the most dangerous person in my space and that’s why I make it my priority to engage in activities outside of my comfort zone. They force me to expand and solidify my place in the future. Not everyone has to write books or create sales and business training programs. There are many successful millionaires, billionaires even, that have never written books or trained people with new skills. Those are things that terrified me, so I knew that I had to do them. I’ve said it before; fear is an indication of the things that you should do, not what you shouldn’t do. I’ve learned that if you get complacent, your future can be taken away from you no matter how much work you’ve done up to that point.